Cloud Twelve salon brand partners have been carefully selected for their commitment to natural beauty, environmental focus and cruelty-free ethics.
Aveda was founded by Horst Rechelbacher in 1978 with the vision to bring beauty professionals botanical products that would be good for them, their guests, and the Earth and its communities. Aveda has been built on the belief that beauty engages the whole person, and that to look beautiful, we must feel it. Taking a holistic approach with everything they do, from the aromas of products to the extra touches with every salon and spa appointment – it all centres around your wellbeing. This approach extends to the Earth and its communities too. From ingredients to packaging, Aveda is continually looking at sustainability and environmental factors; as well as staying true to their principles, including never testing on animals. It is beautiful only if it is good.
Founded and created by Elmien Scholtz, Evo’s vision is to create a nail care product that looks beautiful, is long lasting, natural looking and durable. Committed to healthy nail care while preventing dehydration and damage of the nail, Evo’s oxygenating base is formulated with medical grade ingredients and contains Vitamins A and E. Evo is ‘5-free’, 100% vegan and not tested on animals.
Colouring your nails healthily while respecting the environment and nature define the philosophy of Nailberry. Noting her customers were continuing to experience dry and damaged nails due to lifestyle factors and pollution, expert nail technician, Sonia Hully, set about developing a range of polishes that would help combat their concerns. Nailberry’s award-winning, non-toxic, breathable nail varnishes are certified ’12-free’, as well as vegan and cruelty free.